An affiliate-commerce platform, architected and shipped
A major US online-marketing company needed a platform their affiliates could work through: a product catalogue, affiliate link generation and commission reporting at scale. We led the architecture and delivery, and wrote and reviewed most of the backend.
The stack was Go and Gin over PostgreSQL and Redis, deployed serverless on GCP Cloud Run with Cloud SQL. Data-integration pipelines ingested products and commission reports from several source affiliate networks whose formats had nothing in common, normalised them, and attributed each commission to the correct affiliate — while keeping affiliate identity hidden from the source networks, which was a hard requirement of the model.
Report ingestion and link generation ran through in-process queues built on Go channels, giving ordered processing and real back-pressure instead of unbounded concurrency against the database. Multiple production releases shipped through July 2026.